Thinking about using Facebook to promote your business? Keep reading to learn how to setup your own Facebook Page.

You may already have a Facebook account to connect with family and friends. But don’t create – or use – a personal Facebook profile for your business. Profiles are for People. Pages are for Businesses. Facebook profiles have friends, which require mutual acceptance. Pages have fans – and can be added without administrator approval. Pages also have different setup options than profiles, allowing you to include business-specific information. For example, a local business page can display the hours they are open for business.

Below are instructions for how to create a Facebook Page. The steps are slightly different depending on whether you already have a Facebook profile setup or not.

If you already have a Facebook account:

  1.  Login to your account at Facebook.
  2. On the left side of the website, click on “Ads and Pages”.
    facebook ads pages 
  3. On the next page, click on “Create Page” at the top. (If you don’t see the “Ads and Pages” icon — you can also get to this page through this link: http://www.facebook.com/pages/create.phpcreate facebook page
  4. Select a Category type: “Local”, “Brand, Product, or Organization”, or “Artist, Band, or Public Figure”. Then select a sub-category from the drop-down menu underneath the category you selected. NOTE: You won’t be able to change your category or sub-category after you create your page!
  5. In the “Page Name” box, type in the name of your business. NOTE: You won’t be able to change your page name after you create your page!
  6. Check the box confirming that you have permission to create this page for the business.
  7. Click on the “Create Official Page” button.

Your Facebook Page is now created! Now it’s time to enter in your business information… 

If you don’t have a Facebook account:

  1. Go to Facebook at: http://www.facebook.com/pages/create.phpcreate facebook page
  2. Select a Category type: “Local”, “Brand, Product, or Organization”, or “Artist, Band, or Public Figure”. Then select a sub-category from the drop-down menu underneath the category you selected. NOTE: You won’t be able to change your category or sub-category after you create your page!
  3. In the “Page Name” box, type in the name of your business. NOTE: You won’t be able to change your page name after you create your page!
  4. Check the box confirming that you have the rights to create this page for the business.
  5. Click on the “Create Official Page” button.
    Facebook Account
  6. On the next page, select “I do not have a Facebook account” and enter in your email, password, date of birth, and security words.
  7. Click the “Terms of Use” and “Privacy Policy” links to view them. Then check the box to confirm that you have read them and agree to them.
  8. Click the “Sign up Now!” button.

Your Facebook Page is now created! Now it’s time to enter in your business information…