Podcast Website Design  and Branding Project

Client: Late Starters Club Podcast

Screen mockups of the Late Starters Club Podcast Website Homepage and Branding

Project Summary

The Late Starters Club podcast was created by international speaker, standup comedian, and actress, Andrea Vahl. I had previously worked on several websites for her (and she’s one of my absolute favorite clients!), so when she reached out for a podcast website design and logo for her new show, I jumped at the chance.

Services

Deliverables

  • Logo
  • Website Favicon
  • Website Style Guide
  • Mobile-Responsive WordPress Website 

Other

  • Divi Page Builder
  • Newsletter Opt-In
  • Podcast player and integration
  • Video player for podcast episodes
  • On-Page SEO

Podcast Logo Design + Branding

Andrea wanted an energetic retro feel to her branding. (How fun!) Here’s what we ended up with for the Late Starters Club podcast branding:

  • a color palette that is bright and fun
  • a main logo that uses colors from the new color palette and has a retro feel
  • additional logo variations she can use for multiple purposes (social media profiles, website favicon, etc.)
  • coordinating fonts for her website
Branding Board for Podcast: Logos, color palette and fonts

Podcast Website Design

Features of this podcast website design include:

  • A feed of all the podcast episodes, with links to view information for each individual podcast
  • Podcast category pages that include a feed of all the episodes in that category
  • Individual podcast episide pages include a show graphic, overview of the episode, links mentioned on the episode, an embedded podcast player to listen to the episode, and an embedded video player to watch the episode
  • Transcript pages for each podcast episode
  • Multiple opportunities to easily subscribe to the podcast, including a popout available on each page
  • Animated backgrounds that draw attention to listening to the podcast episodes
  • Newsletter opt-in area to increase the podcast’s newsletter subscribers
  • Mobile Responsive

The very top of the website includes an animated banner with the podcast’s latest episode available to play, right on the website:

The podcast episode pages also include an animated section to play that episode, as well as links to subscribe to the podcast:

Home Page

with a feed of the most recent episodes and a newsletter opt-in section:

Screenshot of the Late Starters Club Podcast Website's Homepage

About Page

Screenshot of the Late Starters Club Podcast Website's About Page

Resources Page

Screenshot of the Late Starters Club Podcast Website's Resources Page

Podcast Page

with a feed of the episodes – and the latest episode featured:

Screenshot of the Late Starters Club Podcast Website's Podcast Episodes Page

Individual Podcast Episode Page

with an embedded podcast player and embedded video:

Screenshot of the Late Starters Club Website's Podcast Episode Page

Notes from Kelly:

This was such an enjoyable project to work on! The energetic and fun color palette, graphics and photos made this podcast website design one of my favorite projects. And it was especially exciting to be a part of the process from the beginning: from the branding to the logos to the new website design. I look forward to every project with Andrea!

What my Client Says:

“I have used Kelly Ward and Digital K for several website projects and have been thrilled with the results. Kelly is extremely detail oriented and very responsive and easy to work with but not only that, she makes beautiful websites! I highly recommend working with her if you get the chance.”

Andrea Vahl

Podcaster

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